Description

Internet Search: How to Maximize your Presence Online

Presenter:
Republic Media

Republic Media, which includes The Arizona Republic and azcentral.com, is excited to announce the first in our series of educational seminars on digital media. Session 1, Search, will cover basic and intermediate knowledge of search engine marketing, including paid inclusion (a.k.a. pay-per-click) and search engine optimization. Includes consumer usage trends, targeting capabilities, the complementary role that search plays to other forms of marketing, and other key facts about this huge and growing form of advertising. Participants will receive a free evaluation of their business ranking, and that of their competitors, within three business days.