Description

Online registration for this event is now closed. If you still wish to attend the event, on-site registration will be available on a first come, first served basis for $65 per person.

Check-In and Lunch: 12:00 – 12:30pm
Keynote: 12:30 – 2:00pm
Breakout Sessions 2:15 – 4:30pm

Whether your marketing skills are already dynamite or still developing, you'll find the Greater Phoenix Chamber of Commerce's Second Annual Marketing Summit a valuable afternoon of advice and inspiration. Industry experts will help you understand and connect with your customers, create powerful messages, effectively use social media and produce successful multi-layered marketing campaigns.

Beginning and experienced marketing professionals will travel separate tracks with relevant content, while all attendees will enjoy IBM executive Alisa Maclin's keynote presentation on understanding your customers' individual wants and needs. Get more out of a Friday afternoon than you ever thought possible - register now and start the ascent!

Keynote Speaker: Alisa Maclin, Vice President of Marketing for IBM's Smarter Commerce Initiative: Understanding and connecting with your customer

Moderator: Brooke Christofferson, Vice President of Marketing and Business Development, Republic Media
You might know who your customers are but do you really understand them? The key to connecting with your clients and making them lifelong customers is to understand their individual needs and wants. During this informative session, learn how to better understand your customers so that you can develop a positive customer experience strategy.

Track A: For the novice marketer
Session 1 (2:15-3:15 pm) W